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SUCCUBUS™

I design, write and solve.

And, meanwhile, I sell.



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Impact by doing what you love


Listen up for a moment...


And pay close attention, because this could be exactly what you've been looking for.


We live in an era of infinite opportunities, where originality and authenticity become the currency of exchange. But how can you ensure that your voice is heard amid the noise? How do you transform your passion into something that not only fulfils you but also makes a difference?


Wake up! Welcome to a space where creativity meets purpose. Discover the art of (not) fitting in and succeeding in doing so.


Because, if you've landed here, maybe it's because the world has told you that you don't fit in. Perfect. Neither do I. In this corner of reality, where moulds are broken and labels fade away, I live. My story is that of someone who has not only rejected the designated path but has also paved their own with every step taken... and wants to help you pave yours.


If you think you fit in, I'm happy for you. But have you ever wondered if fitting in is really all there is? Here we explore what it means to break those molds, not out of rebelliousness without cause, but because deep down we know that true magic happens outside the predefined lines. If you're ready to discover what lies beyond fitting in, keep reading. This is a journey for the brave, for the curious, for those who, although they believe they fit in, are willing to challenge their own perceptions and embrace a world of infinite possibilities.


Let me tell you.


From the beginning, my life has been anything but linear. Adopted and navigating through the colourful chaos of ADHD, I've learned to see the world through a different prism. Where some see disorder, I see patterns; where others see barriers, I see challenges to overcome. My brain, that bustling and perpetually unsatisfied entity, has never been one to be content following just one path.


The journey began with an unexpected turn when I dove into the world of design at m.Class Fashion Centre at the hands of Jose Carlos Herrera. There, amidst patterns, fabrics, and colour schemes, I found my true language of expression, where each design became an extension of my inner voice. But design was just the beginning of the symphony that taught me "nothing is impossible, you just have to find the way."


In parallel, between threads and objectives, photography taught me to capture not just images, but stories, under the guidance of mentors like Koldo Mendaza, Carlos Sánchez Benayas and Rafa Badía, who offered me a window to capture and embody the soul behind each moment. Every click was a promise of immortality, an eternal whisper of the ephemeral. Although my heart yearns to live from capturing those fleeting seconds, I've learned to intertwine this passion with my multiple facets.


My ability to weave networks led me to work from within with giants like Converse and Boris Bidjan Saberi and to achieve feats such as taking ¡Ánimo, valiente! to the COP21 in Paris just after launching the brand, a feat that speaks of my gift for creating connections and opening doors where there seemed to be none. With ¡Ánimo, valiente!, I have also managed to include garments in the collection of the Antoni de Montpalau Foundation, and recently, to participate in the exhibition "Jeans, from the streets to the Ritz", held at the Museo del Traje in Madrid. This work highlights the journey of jeans from their roots to becoming a fashion icon, a space where ¡Ánimo, valiente! has not only participated, but where I, Succubus, also contributed by writing in the book dedicated to the project, sharing pages with names such as Christian Lacroix and Josep María Rovira Gimeno, as well as curators Josep Casamartina i Parassols and Ismael Nuñez Muñoz.


On my journey, I've been fortunate to cross paths with more brilliant minds that have fueled my passion and broadened my vision. Among them, Javier Martín Galán stands out not only as a mentor but also as an inspiration. His guidance has been crucial at key moments, teaching me to value each experience and to look beyond the limits I had set for myself. His influence is a constant reminder that our networks and connections can be as vast and deep as our own universe of interests.


And at this point, you may wonder, how does one decide to embrace so many passions at once? Fashion design, photography, appetising collaborations, crazy adventures like ¡Ánimo, valiente! and mil esquinas... the list goes on. For me, it's not an option; it's survival. Each project, each collaboration, is a way to calm that anxiety that comes from wanting to explore and create tirelessly.


But my mastery didn't stop there; immersing myself in a Master's in Fashion Business Management allowed me to weave even finer, combining overflowing creativity with a strategic vision for the fashion world and beyond.


Yet here lies the irony: some see this multiplicity of interests as a lack of seriousness. "How can someone spread themselves in so many directions and expect to be taken seriously?" Well, let me tell you something: in this apparent dispersion, I have found my purest form of expression and efficacy. I've learned that being a 'jack-of-all-trades' is not a curse, but my superpower.


Throughout this journey, I've bumped into some people who have failed to appreciate this way of seeing the world; some have even tried to deceive and take advantage of me, believing that my diversity of interests is synonymous with a lack of commitment. (If you're curious about who they are, send me an email. I'm not one to hold my tongue when sharing those stories.)


Apart from what you already know from this text you're reading, my life is filled with papers, pencils, screens, keyboards, cameras, and phones because I try (and manage) to travel as much as possible, discovering and creating at every step. My constant companion, anxiety, calms down when my hands are busy, whether it's giving new life to forgotten garments and attending to students in ¡Ánimo, valiente! or weaving communities and boosting talent in mil esquinas.


On this personal website of mine, I offer more than services; I offer experiences. Web design and assembly that tell stories, management of cultural and training projects that transcend mere organisation, and consultancy that delves deeper to unearth and polish the hidden gems in your brand, company, or person, all while my suitcase is always ready next to my desk and my work tools at hand. (And yes, copywriting is a crucial part of what I do; writing for websites and emails is weaving with words what I began with threads and cameras.)


So, if you're looking for someone who just follows the rules, I'm probably not the person you need. But if you're ready to embark on a journey with someone who sees the world from a unique angle, who believes in the power of narrative and authenticity over (non)conventional success, then, my friend, you've found your place.


I'm an anti-hero in the tale of digital creation, one who has learned to dance to the rhythm of their own music. And I'm here to help you do the same, to find that unique melody that only you can play. Together, we can compose the masterpiece that breaks schemes, challenges expectations, and above all, leaves a mark.


Suc


P.S.: And if curiosity bites, if you want to unravel the mysteries of who I've collaborated with, the projects I've left my mark on, or the stories behind each success and learning as a freelancer, don't hesitate to write to me. My story is woven with countless collaborations and experiences, some of which might be the link you're looking for for your next project. So go ahead, send me an email. Open that door, and let's discover together what we can find.




Want to talk? I'll give you 15 minutes to tell me what you're looking for and see if we fit...





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